The Traffic Blackbook 2.0: Business Class by .ly (and 1 other) .ly, Chad Hamzeh, Udemy

The ultimate training program for anybody wanting to boost leads, sales and profits using paid traffic

Traffic BlackBook 2 – Business Class is the most respected training program for paid traffic generation online.

Why pay for traffic? Because it’s instant, it’s targeted and it’s almost infinitely scalable.

Whether you run an ecommerce store, you’re an info-marketer or a service provider -- Traffic BlackBook 2.0 will show you how to ramp up your leads, sales and profits by generating massive traffic.

Now, for the first time, the team at  has gathered together the leaders in paid traffic generation to create a unique video course. One that walks you every step of the way to paid traffic success.

So it doesn’t matter if you’re a total newcomer to paying for traffic or a traffic generation veteran… you’re guaranteed to discover closely guarded tips, strategies and techniques to boost your bottom line.

You’ll learn from…

Chad Hamzeh – The man behind the original bestselling Traffic BlackBook program.

After driving hundreds of thousands of clicks as an affiliate Chad now focuses on his own offers and works as a hired gun for marketers looking to explode their business.

Mike Colella (AdBeat  ) – Mike’s knowledge of paid traffic and online marketing rocketed him from a burnt out corporate engineer in search of time, money and freedom (and $100,000.00 in DEBT)…to $2.2 MILLION dollars in affiliate commissions within a YEAR!

Peter Nguyen (Advertiser360  ) -- currently the CEO of Brand Ingenuity and creator of Advertiser360. He’s started nine businesses over the past decade as an entrepreneur.

Julian Farley (Zaragoza Marketing ) – Julian was behind the implementation of Google and Facebook’s traffic and re-targeting.

Now he heads up Zaragoza Marketing specializing exclusively in bringing website visitors back to products they are interested in with bleeding edge behavioral audience targeting.

Nana-Gilbert Baffoe (Tracking 202 ) – Nana started his first online business at the age of 16. Since then he’s built Tracking 202 into the web’s premier PPC affiliate tracking service.

Here’s what you’ll discover inside Traffic Blackbook 2 – Business Class

Paid Traffic Pioneer (Chad Hamzeh)

You’ll transition smoothly into the exciting (and lucrative) world of paid traffic.

Discover the type of mindset you need to succeed… why there are only 4 real outcomes to any campaign (and how to guarantee the most profitable result)… plus we lift the lid Chad’s most profitable sites and campaigns in his private case studies.

The Sales Vaccum (Chad Hamzeh)

Find out…

The major differences between paid, organic and warm traffic. Which gets you sales fastest and which is easier to scale… LIVE case studies… the 7 most effective offers that work best on paid traffic… and ‘deep-dive’ into a live campaign to discover how to find buried treasure in the back-end.

Strategic Planning And Digging For Gold (Mike Colella)

Get a complete breakdown of the major traffic sources… how to lazer-in on your customer demographic… and how to watch your competitors like a hawk to gather lucrative intel…

Ad Creatives And Landing Pages (Mike Colella and Chad Hamzeh)

Find out what makes a successful banner ad… uncover the deep psychology behind high-converting land pages… and case studies of LIVE landing pages you can cut and paste for your own business.

Tracking And Optimization (Nana-Gilbert Baffoe)

Let Nana guide you through a complete walkthrough of how to set-up a successful tracking campaign… learn how to split-test ads…. And discover how to tweak your webpage for maximum ROI.

Driving Massive Traffic (Chad Hamzeh)

Includes: Media Buying, Display Advertising With Large Networks, Google Display Advertising And Facebook Advertising.

You’ll find out Chad’s Brute Force Strategy… how to launch a seven-figure campaign… the truth about self-serve networks… the huge profit potential in display advertising… little known pricing and bidding strategies….

Plus an entire section on Facebook marketing. There is more in this module than we can fit on this entire page.

ROI with Retargeting (Julian Farley)

Find out how retargeting works… how to plan and begin your very first retargeting campaign… the best (and worst) ad creative you can use… and the key metrics to get the most bang for your buck.

And all of that is just scratching the surface of this mammoth course.

PLUS: We’ve got bonus training from experts in their fields. Now you’ll find out how to drive FREE traffic and create winning offers that convert…


Offer Creation by Peter Nguyen

Driving Press Release Traffic By James Schramko

Entertain Your List By Craig Garber

Cold Traffic Conversion Secrets By Matthew O’Connor

Campaign Planning Software that Chad uses with is own campaigns is yours to download and use

So If you’ve ever wanted to make the leap to paid traffic but lacked confidence because you worried you might lose your shirt…

Get ready to blaze your own trail with the only program of its kind to lead you safely into the exciting world of targeted, on-demand traffic generation.

  • What are the requirements?
    • Basic Understanding of Online Business & Marketing
  • What am I going to get from this course?
    • Over 121 lectures and 26 hours of content!
    • Master Online Paid Traffic
    • Lead Generation
    • Sales and Scale
  • What is the target audience?
    • Small, Medium & Large Business
    • Marketing Agencies
    • Ecommerce
    • Affiliate Marketers

  • Secrets of Media Buying Training
  • Welcome to the Traffic BlackBook
  • The Paid Traffic Mindset
  • Debunking the Myths and Understanding Realities
  • 4 Main Outcomes of Any Campaign
  • Defining your Business Objectives and Marketing Goals
  • How to Get the Most Out of This Training
  • Results Teaser (everything to obtain these results is in this course)
  • Paid Traffic vs. Organic Traffic vs. Warm Traffic
  • What Does a Winning Sales Funnel Look Like
  • Case Study and Tactics Explained: Traffic to Offer
  • Case Study and Tactics Explained: Landing Pages,
  • Email is Essential
  • Going Deep: Finding Treasure on the Backend
  • A Message from Chad
  • Traffic Source Breakdowns
  • Traffic Source Breakdowns (part 2)
  • How to Find your Customer Demographic
  • Walkthrough of Demographic Research
  • Competitive Intelligence: Methods & Tools
  • Competitive Advertising Breakdown
  • Competitive Advertising Breakdown (Part 2)
  • Slides
  • Successful Banner Essentials
  • Success Banner Essentials (Part 2)
  • Ad Images, Copy, & Psychology
  • Banner Ad Images
  • Writing Banner Ad Copy
  • Control: Psychology in Ads
  • Control: Psychology in Ads (Part 2)
  • Resources & Strategies for Banner Creation
  • Resources & Strategies for Banner Creation (Part 2)
  • Elements for Successful Landing Page
  • Landing Page Design, Copy, & Psychology
  • Landing Page Design, Copy, & Psychology (Part 2)
  • Landing Page Design, Copy, & Psychology (Part 3)
  • Slides
  • A Message from Chad
  • Hosted Click Server & Ad Servers
  • Setting Up Tracking
  • Campaign Category Setup
  • Campaing Setup
  • Landing Page Setup
  • Testing Ad Creatives
  • Getting Text Tracking Links
  • Pixel & Post Back Links
  • Tag Container
  • Split Testing
  • Split Testing (Part 2)
  • Split Testing (Part 3)
  • Tracking Metrics Explained
  • Tracking Metrics Explained (Part 2)
  • Conversion Optimization
  • Conversion Optimization (Part 2)
  • Conversion Optimization (Part 3)
  • Conversion Optimization (Part 4)
  • Report & Tracking
  • Advanced Tracking With Prosper202 Landers
  • Slides
  • How to Proceed
  • SECTION 8: OPTION 1: Media Buying: Direct to Site Banner & E-mail Buying
  • Breakdown & Benefits of Direct Media Buying
  • What Sites To Go After
  • Strategies for Locating Sites - Adbeat
  • Strategies for Locating Sites -Quantcast
  • Strategies for Locating Sites -Similarweb
  • Strategies for Locating Sites - Alexa
  • Pricing Direct Site Buys
  • Contact & Negotation
  • Understanding Insertion Orders
  • Your Direct Buy - Campaign Launch
  • Your Direct Buy - Monitoring & Optimization
  • Your Direct Buy -Monitoring, Optimization, & Email Traffic
  • Your Direct Buy - Ad Examples
  • Getting Credit Terms
  • Scaling & Improving ROI
  • SECTION 9: OPTION 2:Display Advertising with Large Networks/Exchanges & Self-Serve Networks
  • Understanding Networks Outside the Box
  • Negotiating on Rep Managed Networks
  • Campaign Launch, Monitoring, & Optimization
  • Network Sources for Driving Traffic
  • Networks Sources for Driving Traffic (Part 2)
  • Network Sources for Driving Traffic (Part 3)
  • Methods to Locate More Traffic Source
  • SECTION 10: OPTION 3: Traffic with Google Display Network
  • Understanding the GDN
  • How to Win the GDN Auction
  • Keyword & Bidding Strategies
  • Approvals & Compliance
  • Building Keyword and Contextual Lists
  • Campaign Launch, Monitoring, & Optimization
  • Campaign Launch, Monitoring, & Optimization (Part 2)
  • Campaign Launch, Monitoring, & Optimization (Part 3)
  • GDN Remarketing
  • Case Study: Look Inside a Successful Campaign
  • SECTION 11: OPTION 4: Facebook Ads
  • Breakdown of the Facebook Ad Landscape
  • Ad Approvals on Facebook
  • Campaign Setup, Bidding, & Targeting
  • Campaign Setup, Bidding, & Targeting (Part 2)
  • Custom Audience Targeting
  • Page Post Ads & Best Practices
  • Setting Up Page Post Ads
  • Page Post Offer Ads
  • Dates:
    • Free schedule
    Course properties:
    • Free:
    • Paid:
    • Certificate:
    • MOOC:
    • Video:
    • Audio:
    • Email-course:
    • Language: English Gb


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